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How Bundling Albums Helped Boost Record Sales

Since the decline of physical sales of albums in favor of streaming music artists had to get creative to sell records. One of the ways was bundling albums along with merchandise. Even though it isn’t a new tactic, more artists adopted this method to help boost sales. As of late Travis Scott has been the most successful pushing artists to follow suit. In its first week, Astroworld earned a total of 537,000 equivalent album units, and of that sum, 270,000 were traditional album sales. The result of this helped him stay in the top 10 for the entire seventeen weeks the album was listed. Because of the success of this method, it became a normal practice for artists to offer bundles.Continue Reading

My Most Played Albums of January

We are one month into the new year and we’ve seen a consistent flow of new music. For me, I am still stuck on a couple of projects from last year that has high replay value for me. That’s something rare for an artist to do these days. Most focus on having singles that land at the top of the charts instead of an album that does. There are a few artists that do still care about putting out solid projects and I’m here for that. So here are some of the projects that are still in heavy rotation for me as we close out January.  If you haven’t given these projects a listen hopefully you go back and really check them out.Continue Reading