Travis Scott

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How Bundling Albums Helped Boost Record Sales

Since the decline of physical sales of albums in favor of streaming music artists had to get creative to sell records. One of the ways was bundling albums along with merchandise. Even though it isn’t a new tactic, more artists adopted this method to help boost sales. As of late Travis Scott has been the most successful pushing artists to follow suit. In its first week, Astroworld earned a total of 537,000 equivalent album units, and of that sum, 270,000 were traditional album sales. The result of this helped him stay in the top 10 for the entire seventeen weeks the album was listed. Because of the success of this method, it became a normal practice for artists to offer bundles.Continue Reading

ASTROWORLD: Best Hip-Hop Album of 2018

When thinking about the hip-hop album of the year no other album comes to mind other than Travis Scott’s ASTROWORLD. It gave fans an experience that goes beyond music. The album serves as an ode to Houston culture.  It’s a seamless collection of experiences that take you on a roller coaster ride. With the release of the album, Travis showed the promise we saw in him since the release of Rodeo.Continue Reading